人材のミスマッチを、Facebookでなくそう。
この本を見かけたのは、門前仲町の薬局。そこは、『ボーダーを着る女は95％モテない』という本を置いている薬局なのだが、『なぜ「Facebook」で 優秀な人材が採用できるのか？ ソーシャルリクルーティングのすべて』が新たに加わっていた。
この本はタイトルにあるように、ソーシャルリクルーティングを取り上げている。ソーシャルリクルーティングとは、SNS（ソーシャルネットワーキングサービス）を用いたリクルーティング活動のこと。
具体的には、その企業らしい情報をFacebookで発信することにより、ファンを増やしたり、採用におけるミスマッチを減らす方法が書かれている。
企業側にとって、採用された側にとっても、入社後になって「こういう人材だったとは思わなかった」「こんな会社だとは知らなかった」と感じることによるミスマッチを減らすために、Facebookを活用しようといものだ。そのための指南書といっていい。
「宣伝はなるべく減らす」「本文は3〜4行程度を基本に」など、いわれてみるとその通りだよな、と納得することも少なくない。リクルーティングうんぬんという前に、会社や商品のファンになってもらうための「ファンページ」だと位置づければ、当然のことといえる。
しかし、クレージーキャッツのヒットソングではないけれど、「わかっちゃいるけど、やめられない」というのも事実。企業サイドにとっては、宣伝したいというのが本音だし、その気持ちはわからないでもない。
でも、たとえば、あるバンドやアイドル、人気俳優などのファンだとして、ファンのためのページを訪れるたびに「買ってください」を連呼されたら、どう感じるか。
以前、「ファンページ」と呼んでいたページが、「Facebookページ」という呼称に変更されたのは、昨年2月5日。すでに一年以上経過しているので、比較的新しいユーザーは「ファンページ」という名称そのものを知らないかもしれない。
それはそれでかまわないのだが、これからも「ファンページ（ファンのためのページ）」と思って、「Facebookページ」を運営するのがよいのではなかろうか。
『なぜ「Facebook」で 優秀な人材が採用できるのか？ ソーシャルリクルーティングのすべて』と長い題名のこの本は、リクルーティングのみならず、どの企業にとっても有益なことが書かれていると思う。FacebookをはじめとするSNSに精通していて、こんな本見なくても大丈夫、と自信のある人以外にはおすすめしたい。企業はもちろん、個人ユーザーでもさまざまなことを発信したり、仕事仲間、気の合う人などを増やしたいという人にとっては、役立つことうけあいだ。
- Yasu
デザイナーを経て、クリエイティブディレクター、コピーライター、ライターに。「ベースボール」代表。広告&Web企画・制作、インタビュー構成をはじめ『深川福々』で4コマ漫画「鬼平太生半可帳」連載中。書籍企画・編集協力に『年がら年中長嶋茂雄』など。ラフスケッチ、サムネイル作成、撮影も。
- びよういん と びょういん 2024-10-10
- 西新宿でメガネをスケッチ 2024-10-10
- 小説の中に入りたくて 2024-10-06
- 隅田川のジェットスキーに賭けられたら 2024-10-06
- 10月3日生まれのトミー 2024-10-03
Hi! I could have sworn I’ve been to this website before but after looking at some of the articles I realized it’s new to me. Nonetheless, I’m definitely pleased I stumbled upon it and I’ll be bookmarking it and checking back regularly!
I like reading through an article that can make people think. Also, thanks for permitting me to comment.
https://tinyurl.com/y2rtzejh
I am curious to find out what blog platform you’re using?I’m having some small security problems with my latest blog and I would like tofind something more safeguarded. Do you have any recommendations?
You could certainly see your enthusiasm within the work you write. The world hopes for even more passionate writers like you who are not afraid to say how they believe. At all times follow your heart.
I like this post, enjoyed this one thanks for posting.Feel free to surf to my blog :: 23.95.102.216
https://tinyurl.com/y3kkj6ag
This is a topic which is close to my heart… Best wishes! Exactly where can I find the contact details for questions?
امداد هیوندای
I dugg some of you post as I cerebrated they were extremely helpful very useful. Maggee Adamo Hullda Olia Deane Teria
A fascinating discussion is definitely worth comment. There’s no doubt that that you should write more on this subject, it may not be a taboo subject but generally people don’t talk about such topics. To the next! Kind regards!
Good replies in return of this query with genuinearguments and telling all concerning that.
I quite like reading through a post that can make people think. Also, many thanks for allowing me to comment!
https://freakycrush.com/milfspussies/bdrmatt.html
Good day! Do you know if they make any plugins to assist with Search Engine Optimization? I’m trying to get my blog to rank for some targeted keywords but I’m not seeing very good gains. If you know of any please share. Cheers!
diarrhea on flagyl how many times a day do you take flagyl flagyl maroc
chloroquine for lupus is hydroxychloroquine
Hi, I hope this post is beneficial for viewers. Many thanks for the shared this informative and interesting post with us. Keep it up!NinjaGram
форум казино
คาสิโนออนไลน์ถือได้ว่าเป็นวิถีทางที่ดีเลิศๆสำหรับในการนักเสี่ยงโชคด้วยเหตุว่าทั้งสบายและก็ปลอดภัย เล่นที่ไหนตอนไหนก็ได้นั่นถือว่าคุณสามารถทำเงินได้ตลอดเวลา UFABETได้สะสมทุกเกมไว้คอยคุณแล้วแค่เพียงสมัครเข้ามาก็ทำเงินได้ในทันทีทันใด
You have made some good points there. I checked on the net for more info about the issue and found most people will go along with your views on this site.
“A motivating discussion is worth comment. I do believe that you should publish more about this subject matter, it may not be a taboo matter but usually folks don’t discuss such topics. To the next! Kind regards!!”נערות ליווי בלוד
https://tinyurl.com/y2k925z6
Im grateful for the article.Much thanks again. Really Great.
Oh my goodness! Awesome article dude! Thanks, However I am encountering problems with your RSS. I don’t understand why I cannot subscribe to it. Is there anybody else having the same RSS issues? Anybody who knows the solution will you kindly respond? Thanks!!
Great post but I was wanting to know if you could write a litte more on this topic? I’d be very thankful if you could elaborate a little bit further. Thank you!
Hello! I’m at work surfing around your blog from my new apple iphone!Just wanted to say I love reading through your blog and look forward to all yourposts! Keep up the outstanding work!
Generally I don’t learn post on blogs, but I wish to say that this write-up very forced me to try and do so! Your writing style has been amazed me. Thanks, quite nice post.
Aw, this was an incredibly nice post. Spending some time and actual effort to make a good article… but what can I say… I hesitate a whole lot and don’t manage to get nearly anything done.
https://tinyurl.com/yytwxpbs
The sport requires place using a no limit Texas holdem structure. Players who are taking part in towards you have wonderful abilities much beyond the comprehension of the novice gamers.
Thanks for the marvelous posting! I quite enjoyed reading it, you are a great author. I will remember to bookmark your blog and definitely will come back in the future. I want to encourage you to continue your great job, have a nice afternoon!
My brother suggested I might like this blog. He was totallyright. This post truly made my day. You can not believe just how much timeI had spent for this information! Thanks!
https://xxxmeets.com/l/sexfreaks/newsrabcart89.html
Very interesting details you have remarked, regards for posting . “The judge is condemned when the criminal is absolved.” by Publilius Syrus.
chloroquine mechanism of action hydroxychloroquine covid 19
medicine for erectile: ed pills online – mens ed pills
tamoxifen dissolved ethanol tamoxifen citrate dosage for gyno tamoxifen citrate testosterone
meloxicam and ibuprofen meloxicam dose meloxicam vs ibuprofenwarnings for meloxicam meloxicam warnings what is meloxicam
You can certainly see your enthusiasm in the article you write. The arena hopes for even more passionate writers like you who are not afraid to mention how they believe. At all times follow your heart.
Really nice style and superb subject matter, practically nothing else we require : D.
Spot on with this write-up, I truly believe that this website needs far more attention. I’ll probably be returning to read through more, thanks for the advice!
https://tinyurl.com/y2482hef
Right here is the right web site for anybody who really wants to find out about this topic. You realize so much its almost hard to argue with you (not that I really would want to…HaHa). You definitely put a fresh spin on a topic which has been written about for a long time. Great stuff, just excellent.
A fascinating discussion is definitely worth comment. I believe that you should publish more on this issue, it might not be a taboo matter but usually people don’t speak about such topics. To the next! All the best!!
Hurrah, that’s what I was exploring for, what a stuff! present here at this web site, thanks admin of this web page.
flagyl dose forms metronidazole for meningitis interactions for metronidazole
magnificent issues altogether, you simply gained a emblem newreader. What would you recommend about your publish that you made a fewdays ago? Any certain?
I can’t look as if to identify anything to disease the. gambling games Tiippw lkeugv
Good post. I definitely appreciate this website. Continue the good work!